Thursday, April 4, 2013

Lululemon's Two Weeks late



Lululemon has been the butt of recent jokes in the media after recalling several versions of its popular yoga pants that proved sheer across the bottom when stretched to its limits.  The exposure brought the typically quiet company into the spotlight and into an uncomfortable and unstable pose.  The company is public and, after all of the media hype, had two major audiences that had to be reassured: worried customers and shareholders.  This release is an attempt to answer important questions about product quality and how the company is responding.  It is important to note that this release is intentionally material with a forward looking statement and is subject to SEC rules.

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